The values that guide us
When retailers win, brands win
Think like a shopper
Make efficiency effortless
Privacy first, always
Commerce should be
simple and private
If you ask us, the Carter mission is pretty simple. We built an AI-powered platform to help retailers and brands monetize digital spaces and increase revenue — while keeping data security air-tight.
Publishers and retailers work with us because we help them turn their websites into advertising platforms, while protecting customers' personal data. Brands and agencies turn to us to help them deliver high-performing ad campaigns powered by AI and first-party data. It's win-win.
Unlike external commerce media platforms, we work within your retail ecosystem. You'll get full visibility into what's working using everything from on-site behaviour to contextual data. That means better recommendations for your buyers and more sales for everyone.
Meet the leadership team
Shobhit Khandelwal
CEO & Co-Founder
Our CEO Shobhit is deeply passionate about building data products that make commerce simpler. Prior to building Carter, he led Product and Data Science teams at Citigroup and Walmart—focusing on Assortment and Marketplace Analytics.
